LUXE Heads To Mykonos For Its Fifth Incentive Event 

Leader in MICE trade shows, M&I, is taking its specialist LUXE event to the world-renowned island of Mykonos, Greece from 16-19 May.

Designed to connect luxury brands and venues (luxury providers) with top buyers (curators) organising high-end incentives and VIP groups, LUXE is M&I’s most premium event experience.

CEO of M&I, Richard Barnes said: “In its fifth iteration, LUXE is the strongest it’s ever been. As our exclusive LUXE Collective grows and our destination discovery deepens, we continue to find destinations innovating in the luxury incentive space.

“Of course, Mykonos was in our sights, given it’s the high-end incentive destination in Europe, boasting a range of five-star properties and a glittering bay of world-famous beach clubs.”

LUXE promises to connect 90 luxury providers with 100 curators in the luxury MICE market, specifically high-end incentives and VIP events. The intimate size is a testament to its highly selective guest list.

Guests will gather at Myconian Collection’s breathtaking Elia Bay properties – Myconian Imperial, Avaton, and Villa Collection, where curators can experience each of the properties’ offerings firsthand.

Delegates, named the ‘LUXE Collective’, will partake in 30 one-to-one meetings with professionals relevant to their business, thanks to M&I’s AI matchmaking technology.

An afternoon will be dedicated to destination-themed shared experiences. These will showcase the rich offerings of Greece’s most celebrated island while boosting delegate face time.

A variety of authentic and unique experiences are on offer, from scuba diving and a private cruise to horse riding on the beach.

Meanwhile, evenings will provide the LUXE Collective with time to unwind, reflect, and authentically connect.

Soirées will be held at Myconian DEOS Hotel, Kalesma Mykonos, and the Royal Myconian – elegant venues perfectly reflecting LUXE’s core values.

M&I has partnered with Myconian Collection, Kalesma Mykonos, Luxury Greece DMC & Travel, Golden Voyage, and Audiotech for Luxe Mykonos.

Explore cruisingingreece.com for more updates.